Description

The concept strategy template applied to the Glassy store serves as a template for continual roll-out of the retail concept- a design of bijoux item shop. The space showcase the diverse products to offer and rather to have arrays of product display, another small welcoming front display was part of the idea to highlight latest jewelry product which later can be focal front display for the other franchise display. The entrance is a captivating alley that draws one's attention right from the entrance door. This opens up into the circulation passage.
The entire floor plan item display were to reused the existing display stand but to play along with backdrop design to refresh the look of the new Glassy branding direction. Mainly used of pastel colour texture such as curtain and painting to differentiate the display items in sections. The ceiling to remain white to restrict the visual on to the item display.
One of the challenge was to have fast installation set up retail in short period of time. The used of loose furniture display for the entire retail is easy to assemble and relocate. it takes low amount of time to set up the new shop and provide flexibility to the future content.