Our proposal defines brand identity guidelines to be applied on different stores, based on a rectangular (ax2a) form, which may vary according to the size of the rented place.
- store atmosphere, almost like an integrated house kitchen, with the appropriate lighting and a familiar feeling based on the idea of a community. You may want to eat alone, but no one wants to eat lonely.
- elements of design, such as furniture or custom designed components (counter or vertical gardens), that describe the core process and ideas of Rezdora: fresh, natural & hi quality customer oriented experience. The idea is to use these elements like puzzle pieces and arrange them according to the size and the form of the space acquired.